There are few marketing strategies as powerful for a Personal Trainer, Gym, or Fitness Professional as social proof. Social proof is quite simply about sharing the experience and successes of your current and previous clients. When potential new Personal Training...
Most Personal Trainers start off using a generic email address such as tomspersonaltraining@gmail.com. While this works fine, it doesn’t look particularly professional. It’s worth putting in the small effort required to get a proper email address. Fortunately if you...
At Range of Motion Fitness Websites we include a blog page with all the sites we build, and strongly recommend our clients actively add to this blog. A blog is a bit of an old term and usually makes people think of long sessions of writing articles. In truth a blog...
You may have heard the term hosting thrown around alongside domain. A website is made up of a series of connected files written in code. These files need to live somewhere that can be accessed over the internet. That ‘somewhere’ is called a server, and hosting is a...
Domains, otherwise known as websites addresses, are what people type into their web browsers to get to your website. It's important to note that a domain is not the same as website hosting. You can learn more about the difference here. Why Do You Need A Domain? So...
'A picture is worth a thousand words' is never more true than on a Fitness Website. With limited real estate, and limited attention from your potential clients, your choice of pictures couldn't be more important. Choose the wrong picture and you could alienate and...
If you’re trying to create a website for Personal Trainers, a gym, or any other fitness business, there is one key section that’s more important than all others. This is particularly important if you’re trying to get more clients. It’s the first thing a potential...
Visit just about any fitness or Personal Trainer website and you'll almost always be met with one thing. An 'About Me' page. Stop. Not wanting to hurt your feelings, but your prospective clients don't care about you (not yet, anyway). What they care about is whether...
Undecided on whether to include pricing on your Fitness Business Website? While you can definitely make an argument for both including, and not including price, there are a few simple questions you can ask to make the final decision. Question one: Do people understand...
There are several elements of a fitness website that are absolutely imperative for a Fitness Business. And by the same token, there are some things that shouldn’t be included. Done well, a Fitness Business Website will act as a central hub for digital marketing, a...